In 2016 Afisha, Interactive Lab VR-studio, Cheil Russia and R. POINT came up with and launched (under a very tight deadline) a unique and interactive virtual reality quest for Samsung
A special space was built at the flagship Samsung Galaxy Studio, located in Europe’s largest shopping center 'Aviapark' in Moscow. The studio is designed for total immersion into virtual reality
TEAM:
Ilya Tekhlikidi, Creative Producer
Irina Samginskaya, Project Manager
Julia Dolzjenko, Sales Manager
Interactive Lab, Tech Partner